Communicating Your Research on Video

Are you interested in a job in science/healthcare communication or marketing? If you want to stand out among the rest of your academic competition, you have to convince potential employers that you can communicate about research – especially research that is not in your area of expertise – in a clear and engaging way.

Video is a commonly used way to build a human connection with your audience and its use has skyrocketed during the COVID-19 pandemic. But making an engaging video requires more than talking to the camera. It requires strategy, clear and engaging content, and a strong screen presence.

In this short course, you will learn about journalism, public relations, and marketing-based techniques for communicating about research to non-expert audiences. You will cultivate skills in messaging, audience awareness, and verbal and non-verbal communication. You will then apply this newly- acquired knowledge to film your own short video explainer of your research for a non-expert audience. [You’ll use your webcam or phone to film. By the end of this short course, you will have not only created content to use in your scicomm and marketing job search, but you will have also learned and applied skills that you will actually use in those types of jobs. As an added bonus, you can apply the skills you learned in the short course to better connect with your audience on video calls and in video presentations.

Group sessions are approximately 1.5 – 2 hrs in length. Individual private coaching sessions are 30 minutes long for each participant.

Group workshop date: Saturdays, June 5th & 12th, 10:30 AM – 12:30 PM
Private coaching sessions: Each session is 30 minutes in length. Sessions will be held during the week of June 14th and 22nd.
Course capacity:
Course fee: $20

Workshop Instructor

Marina Damiano, PhD

Marina Damiano, PhD

Owner, Damiano Group Scientific Communications

Marina Damiano is the owner of Damiano Group, a scientific communications consulting practice that provides scientific writing, public relations, and communications strategy services, workshops, and coaching to individuals and organizations in science, medical technology, healthcare, and academia.

Her work and philosophy are influenced by her diverse experiences as a scientist developing nanoparticles to treat cancer, a scientific communications specialist spreading the word about science and healthcare companies, and now as an entrepreneur building and sustaining her own business. She is also past president of the Chicago chapter of the Association for Women in Science (AWIS). Marina’s educational background includes B.S. and B.A. degrees in Chemistry and German from DePaul University and a Ph.D. in Chemistry from Northwestern University.


We speak the languages of science and business. With our advanced scientific training and public relations and marketing communications experience, Damiano Group bridges the gap between the laboratory and the board room to help our clients achieve their communications and operational objectives and goals.

Our area of expertise is clear, concise, and compelling communication of scientific and technical information to different audiences. We excel at helping our clients articulate the value that their product, service, or research provides to their stakeholders.

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